head to head

Matomo vs Plausible

Neck and neck on boosts. Profiles, pricing and deals below.

Matomo

Full-fat analytics where you own 100% of the data

community boosts

0

pricing

Freemium

what it is

Matomo is the veteran open-source Google Analytics alternative: heatmaps, funnels, ecommerce tracking, on your servers or their cloud. The choice of governments and enterprises with strict data residency rules.

Plausible

Lightweight, cookieless analytics in one clean dashboard

community boosts

0

pricing

Paid · 30-day trial, from $9/mo; self-host free

what it is

Plausible fits web analytics into a single page: visitors, sources, pages, goals - no cookies, no consent banner needed, EU-hosted and open source. The standard-bearer for privacy-first measurement.